It looks like Sony will have the next major camera and lens announcement, as they have scheduled an event for November 19, 2024. For now it looks like Sony is gearing up to launch two new professional level products.

Sony will announjce the Alpha A1 II, which will become their new flagship camera body. It will use the same 50MP image sensor from the original, but add a bunch of new upgrades. This probably isn’t a big deal, we’re seeing that both Sony and Canon are making sensors that are pretty close to each other. We’ll let the comment sections around the web go fanboy with the charts and graphs.

Sony will be added an “AI Chip”, CFexpress Type A 4.0, which should increase read/write performance along with the usual frame rate increase and claimed autofocus improvements we get from everyone.

Ergonomically, it sounds like Sony will be going with the A9 III design, with the new camera body is rumored to be available in early 2025, but will come with a higher pricetag than the current A1.

That pricepoint seems pretty interesting, considering the current A1 is still more espensive than the EOS R1 by a few hundred dollars and a couple of thousand dollars more than the EOS R5 Mark II. With the rumored re-used sensor, there’s gotta be something in the camera to justify the price increase. Canon added all-new everything to both the EOS R1 and EOS R5 Mark II, so we’ll see what Sony have come up with. A camera is a sum of its parts, not one specific specification.

Sony will also announce an FE 28-70mm f/2 GM, which was one of the marquee lens designs that launched the RF mount back in 2018.

Sony is rumored to have shaved just over 500g of weight over the Canon RF 28-70mm f/2L USM, which is pretty impressive if that information holds true. I’d welcome that!

The filter thread on the Sony will also be smaller than Canon at 86mm.

There are the usual claims of “better IQ and better autofocus”, but we’ll wait and see on that one. However, it’s been 6 years since Canon dropped their cinderblock, so there should be some advancements in that regard.

The FE 28-70mm f/2 GM is expected to launch at $2999 USD.

A friend of mine that shoots Sony professionally (yeah, we’re still friends) has told me the lens is more exciting than the prototype A1 II thus far from a stills perspective, and has been using the a1 since it launched in 2021. Opinions are simply opinions and we’ll have to wait and see.

Source: Sony Alpha Rumors

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31 comments

  1. Imagine the internet meltdown if Sony brought out an integrated grip body!

    Is the a9iii the flagship or a1ii?

    The inevitable comparisons to R1 and R5ii will be a lot of click bait with few people actually switching and even less with both systems
  2. I thought the prior rumor was for a 24-70/2 from Sony? If it’s just a 28-70/2 like Canon made 6 years ago, the Sony fanbois will have apoplexy.

    Actually, that’s not true. They’ll just claim it’s soooooo much better than the Canon version. That way, they can sleep at night until DxO gives it a higher ‘lens score’ on a 61 MP Sony camera and they can feel all vindicated and stuff.
  3. If it's 500g lighter, that would be a massive improvement over the original Canon lens. I love the RF 28-70 f2 to death, but there's no denying it's as light as an anvil.
  4. I thought the prior rumor was for a 24-70/2 from Sony? If it’s just a 28-70/2 like Canon made 6 years ago, the Sony fanbois will have apoplexy.

    Actually, that’s not true. They’ll just claim it’s soooooo much better than the Canon version. That way, they can sleep at night until DxO gives it a higher ‘lens score’ on a 61 MP Sony camera and they can feel all vindicated and stuff.

    I never realized how garbage DxO was..I haven't been there in a couple years. I just browsed and they rate the sharpness on the RF 50 1.2L as pretty much lowest of any "pro" series lens. They have some prosumer lenses rated above it....
  5. Imagine the internet meltdown if Sony brought out an integrated grip body!

    Is the a9iii the flagship or a1ii?

    The inevitable comparisons to R1 and R5ii will be a lot of click bait with few people actually switching and even less with both systems
    I think the A1 series is the "do-it-all" flagship, while the A9 is the speedster at the cost of limited DR at base ISO.
  6. I never realized how garbage DxO was..I haven't been there in a couple years. I just browsed and they rate the sharpness on the RF 50 1.2L as pretty much lowest of any "pro" series lens. They have some prosumer lenses rated above it....
    DxO lens and camera ratings have always been ridiculous. Some things never change...
  7. I just browsed and they rate the sharpness on the RF 50 1.2L as pretty much lowest of any "pro" series lens. They have some prosumer lenses rated above it....
    Their measurements are generally good, but you have to understand how they make them. The RF 50/1.2 was only tested on the EOS R, so lenses with lower IQ tested on the R5 can easily outperform the RF 50/1.2. Are the EF 35/2 from 1990 or the 'dreamy' EF 85/1.2L cannonball really sharper than the RF 50/1.2? Of course not, but they were tested on the 50 MP 5DsR and not the 30 MP EOS R...they have more 'perceptual megapixels' because they were tested on a camera with a lot more real megapixels.

    So what you want to do with DxO's sharpness measurement is compare the perceptual MP with the actual MP of the camera on which the lens was tested. So for example, the RF 50/1.2 has the same 22 pMpix as the EF 50/1.4, but the latter started with a 50 MP camera and the former with a 30 MP camera. Next you might ask, then why is the RF 85/2 STM showing better sharpness than the RF 50/1.2 since both were tested on the EOS R (26 vs. 22 mPix)? In fact, if you look at Canon's theoretical MTFs for those two lenses, the 85/2 is actually sharper in the center of the frame.

    To be clear, I'm talking about their measurements. DxOMark's Lens Scores are crap – they are based on the use case of shooting in lighting equivalent to a dimly-lit warehouse, and are influenced by things like the dynamic range of the sensor behind the lens.
  8. Their measurements are generally good, but you have to understand how they make them. […]
    And to make their scoring worse, the fully stopped down performance is considered as well, so you can release 2 identical lenses, one that stops down to F/32 and the other to F/16. DxO will score those very differently!
  9. If this is the one, it will have up to 10% distortion.
  10. It looks like Sony will have the next major camera and lens announcement, as they have scheduled an event for November 19, 2024. For now it looks like Sony is gearing up to launch two new professional level products. Sony will announjce the Alpha A1 II, which will become their new flagship camera body. It

    See full article...

    As soon as I read they were keeping the ergonomics I stopped reading the article.
  11. As soon as I read they were keeping the ergonomics I stopped reading the article.
    I never had the chance to hold one, but the A9III seems to follow the Nikon Z6 body. Compared to something like the A7II it looks way more ergonomic. What do you think?
  12. If it truly only has a CFExpress type A card even with version 4 cards, then it would likely only be as fast as Canon’s CFExpress Type B 2.0. The Type B has twice as many lanes as the Type A, negating much of the speed gain from 2.0 to 4.0 specification.
  13. Remember that the Sony E mount is about the same diameter as the Canon M mount and much smaller than the Canon RF mount. When Sony started using the E mount for FF, Canon loudly proclaimed that it was too small. I suspect that designing a 28-70 f/2 is much more difficult with a small mount than a large one, hence the delay.
  14. I never had the chance to hold one, but the A9III seems to follow the Nikon Z6 body. Compared to something like the A7II it looks way more ergonomic. What do you think?
    I own the A9III, it is the first Sony I can honestly say has great ergonomics. The A1Mk2 will share the same body as the A9III.

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