It's clearly a biased, non-objective article. How can you tell? The word "doomed" is not used. Not even once.
While this is not a "hit piece" at all, it does seem that the author's point of view is that there was, at some past time, a kind of Canon "golden age" that has lately been whittled away to reveal a company that is cruel to its laid-off workers, misdirected and losing its business edge. My guess is that both ideas are false, that no such business conditions, past or present exist or ever existed and neither show a true picture of Canon USA or Canon corporate. They are, and have been, merely another multinational corporation doing what they do.: they lay off people when they discover they don't need them or can't financially justify employing them any longer; they decide, sometimes capriciously, to work with some industry "influencers" or not, and those excluded often feel aggrieved; they open and close headquarters buildings; they make product and organization decisions that are sometimes great and sometimes not so much or even bad. It is as it has always been. It is our own judgments and the whims of the market that change, while the giant corporations just rumble ahead at their own pace, sometimes merely reacting to their market, sometimes successfully anticipating it, but always seeking to maximize profit, or they die.
I thought I recognized you as the photographer in this image, hope the portraits turned out great!
I don't understand your comment. The R7 is a mirrorless. In general mirrorless cameras are far superior in autofocus performance. It's go mirrorless or go home for all the camera manufacturers. Yes Canon makes great DSLRs. I've been using their autofocus gear daily since 1993, but mirrorless blows DSLRs away for focus accuracy and the ability to track subjects. An no, only some mirrorless gear is lighter. The RF 24-70 is 100 grams heavier than the EF, and a much better lens optically. The 50mm F/1.2 is a monster and should come with wheels on it. Yes, others are lighter, but it's a bad broad brush stroke statement to say mirrorless is lighter.
I was fully on the DSLR side (5 D IV), like you.
Del Paso, Did you ever try the 5D IV in Liveview mode with the back screen? The ergonomics and the viewing are bad, but the focusing is as great as a real mirrorless camera because, of course, it is mirrorless, you just don't have a viewfinder. If you aren't shooting action, I do a lot of podium speaking stuff in very bad light, it's great. I did that for years waiting for Canon to make a great mirrorless body and then went for the R3
I did! Unfortunately!
Note that Credit returns are usually also closely related to probably the worst ploy out there: channel stuffing, which makes you sales look good to the stock market, but you're digging a hole further down the road to compensate for the hole you have right now. ANd each quarter, you need to dig a bigger hole to fill the hole from the current (and previous) quarters.
Del Paso, I agree with everything you say. I was using my 5D IV's for very static event type photography indoors. It was obvious from them that mirrorless was the way of the future. Outdoors I was using a 1Dx II. Those are all gone now and I have 3 R3's.
