Lensrentals.com has posted their annual list of the most rented photography & videography gear of 2019 and looks pretty similar to the 2018 list.
Most Popular Photography & Videography Gear of 2019
There are a few surprises on this for me. The first being only one Nikon product made the top 20, and that was the stellar Nikon D750. I’m also surprised to see a Tamron lens for the Sony E mount on the list.
It’s pretty clear DSLRs are still the king of the rental world for obvious reasons, and it’ll probably be a few more years before we see a mature RF mount ecosystem to topple the EF juggernaut.
Market Share of Lens Rentals in 2019 by Mount
| Brand | This Year | Last Year |
| Canon EF Mount | 45.48% | 48.85% |
| Sony E Mount | 23.90% | 22% |
| Nikon F Mount | 14.04% | 15.53% |
| Micro Four Thirds | 7.14% | 7.09% |
| Fuji X Mount | 3.53% | 3.38% |
| Canon RF Mount | 1.29% | 0.11% |
| PL Mount | 1.24% | 0.68% |
| Nikon Z Mount | 0.79% | 0.1% |
| Leica M Mount | 0.70% | 0.76% |
The Canon EF mount was down about 3% year-over-year, which looks like a combination of an uptick for Sony E and the new RF mount. There wasn’t a lot of movement otherwise.
Market Share of Camera Body Rentals in 2019
| Brand | This Year | Last Year |
| Canon EF Mount | 36.3% | 41.03% |
| Sony E Mount | 27.16% | 26.44% |
| Nikon F Mount | 13.09% | 14.89% |
| Micro Four Thirds | 9.23% | 10.37% |
| Canon RF Mount | 4.91% | 0.65% |
| Fuji X Mount | 4.28% | 3.84% |
| Nikon Z Mount | 2.26% | 0.38% |
| Fuji GFX Mount | 1.02% | 0.51% |
| Leica M Mount | 0.65% | 0.59% |
Canon saw a big decrease of 5% year-over-year for DSLR rentals, and about the same amount of an increase in mirrorless rentals. Again, everything else is about the same.
Check out the full breakdown at Lensrentals.com
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